We automatically gather and store information in log files on your computer to optimise this website with regards to system performance, user-friendliness and the communication of useful information about our products and services. This information includes your IP address (Internet Protocol), browser type, language setting, operating system, internet provider (ISP), and date/time of registration. These are statistical data relating to browser use as well as information about our users’ internet habits.
We use the information to effectively manage the website, to learn more about our users’ behaviour on the website, and to analyse trends and gather demographic data about our users as a whole. The gathered information can be used for our marketing and advertising services as well as for communication (e.g. optimisation and improvement of the user experience by delivering more attractive offers and services).
Web Beacons and Pixels
This website can contain web beacons (also known as “pixel tags”). A web beacon is often comprised of a transparent digital image, usually no larger than 1x1 pixel, which is placed on a website or in an email and used to monitor the online behaviour of the user that visits the website or sends the email. Web beacons are applied by third party technology to monitor the users’ activity on our website. They make it possible to track, which computer accessed a certain website, when, and from where (country/city).
Tracking and Analysis
“Google Analytics”, a Google-produced software, is among the analyzing softwares that Konventum uses to continously optimise our marketing efforts. This makes it possible for Konventum to track online behaviour with regard to time, geographical origin, and use of the website. Konventum will not share the information with other parties for their separate use. IP addresses are anonymised in “Google Analytics”.
By using retargeting cookies, we can tailor offers for our users. Retargeting cookies are stored on the internet user’s computer or device during their browser sessions. This allows Konventum to market our products to users who are interested in our services, on partner websites as well as on social media.
The insertion of these marketing activities are absolutely anonymous and based on cookie technology.